Client
Fiat

Agency
Leo Burnett Tailor Made

Role
Concept & Art Direction

Illustration
Marlos Lima

Photography
Lucio Cunha

Media
Posters
Magazine Ad

New Fiat 500 Cabrio.

Launch the New Fiat Cinquecento Cabriolet in POS, we highlight the pleasure and the feeling of freedom when driving a convertible car through a series of posters that were installed in the main Fiat dealerships in Brazil.